Business Articles

January 2017


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By Georganne Bender, Rich Kizer
Published: January 12, 2017
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When interacting with professionals on LinkedIn, you need a unique social-media playbook



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By Elizabeth Nash
Published: January 10, 2017
SocialMedia


Does your business really need to be online? All the signs point to “yes”


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By Elizabeth Nash
Published: January 10, 2017
YouTube-Logo


Film your way to brand awareness with these 4 video ideas that show customers all your store has to offer



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By Elizabeth Nash
Published: January 10, 2017
Twitter

The fast-paced world of tweets, retweets and hashtags is there to help you start conversations with potential customers



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By Elizabeth Nash
Published: January 10, 2017
Instagram


Showcase your eye-catching products on visually charged social-media sites


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By Elizabeth Nash
Published: January 10, 2017
Facebooklogosquare


Your customers are already on the social-media giant—meaning you don’t have to work hard to connect with them, especially if you’ve got the basics down


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By Elizabeth Nash
Published: January 10, 2017
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From the December 2016 issue

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By Georganne Bender, Rich Kizer
Published: January 9, 2017
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Economists predict a happy new year for retailers, thanks to a healthy economy and confident shoppers

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By Phillip M Perry
Published: December 14, 2016